Tuesday, August 10, 2021

Search Keywords

 

search keywords

Search Keywords

Find Topic of Interest

Search Keywords to find your topic of  interest   

a) How much you love that topic

b) Are you ready to be expert in that topic.

c) Is there audience interested in your topic

Identify  the area of interest which gives you a drive to Write, Discuss or Show. This is crucial as it will  continuously motivates  you with the drive and ideas  to  update your blog with your new posts.

Lastly, you should have willingness to dive deeper  into your  topic of interest,  so that it widens your knowledge and helps you to add values  to your newer posts, as you become expert in your area of interest.

Example - Search for “ Healthy food Recipes” in google search

google search

 

 

On analysing the Search result screen, two major points to note

  1.  How Many Searches were there for search word/Phrase

  2. Does it show any Sponsored/Paid AD  on top of results

The More number of searches means, there are higher  number  of  users who are  searching on this topic.    The Paid/Sponsored advertisements on top of results  means that companies are paying for their advertisements  because they are able to make money.

In summary the Key word searches with High volume and Paid Ads are very likely to get you blog to reach high number of audience.

 

Than what are the topics which are of interest  to people !!

We can search  using ADWORDS  for free.   HOW ?  Lets explore

Visit site https://ads.google.com/home/

With your any Gmail ID account you can sign in.

NOTE : Do not click on “Continue”  as shown below, if clicked it will create a campaign which require payment.  In such case  you need  to use alternate Gmail ID.

adwords screen

Below screen appears ; Enter required details and “save and Continue”  to create account.

adwords create account

After you have created your Adword account ,  carfully read opened screen, and ensure you do not click to create campaign, as Google continuously  keeps on updating their system.

sign in using  link  https://ads.google.com/home/

adwords sign in

The below screen opens, showing status of your adwords  account

adwords status

Followed by

adwords tool keyword

adwords keyword search

adwords search keyword

adwords keyword result

First column Keywords and various options can be found.

Second column the Volume of search ( avg  monthly)

Third column,  High volume search means high competition,

Therefore the Topics / Keywords with Medium Competition would be considered as a beginner.

All the best for having right search for your blog.

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